EMPRINT -[myths truths > history)
Born out of a rugged
corn-fed individuality this
operation's history is a yarn
that highlights the inherent
connections b'tween art,
experience, and business.
The product, while ultimately important, does
not trump all other aspects of
the experience. Standing in the
rain-water splashing on our bare
feet and extension cords while
the sharp hiss of the
nail gun makes you question the
posterity of yr toes. And that
concern imbues the product
with a soul-
fulness a richness and depth
that sterile and industrial processes
do not. The challenge of hand-loading
TONS of machinery onto a truck
destined to traverse a rutty and muddy road
through the Northern California old-
growth seasons that machinery
With a passion not found on
the computer
or the corporation. As you
see, at every turn Emprint has en-
dured trials and labours of love.
The prints made are not merely the
result of ink and machinery but
the product of EM's commitment
to experience each project (and in
fact the entire business) in exploration
of art and living as sustenance.
That is why the story of Emprint
is special.
Thanks to Matt Harmon, author of 'The 3rd Degree Manifesto', meat smoker extraordinare, and welder of multiple projects of lasting import, for writing this.
